Subaru of America Holds the Line on Pricing for 2012 Impreza

--Starting at just $17,495 the 2012 Impreza matches outgoing model

--36 MPG Highway Fuel Economy Makes 2012 Impreza the Most Fuel Efficient All-Wheel Drive Car in America.

CHERRY HILL, N.J., Aug. 19, 2011 /PRNewswire/ -- Subaru of America, Inc. today announced pricing for its much-anticipated 2012 Impreza. Starting at just $17,495 for the base model 4-door Impreza 2.0i with a five-speed manual transmission, the car's starting price remains unchanged compared with last year's. The automatic version, offered exclusively with Subaru's newly designed continuously variable transmission (CVT) starts at $18,495. The base 5-door Impreza 2.0i starts at $17,995 when equipped with a five-speed transmission and $18,995 for the CVT-equipped model.

The 2012 Impreza is also offered in 2.0i Premium, Sport Premium and Limited models – the Limited a new addition for this year. The 4-door 2.0i Premium starts at $18,795, while the 5-door Premium starts at $19,295. For the 2.0i Limited, prices start at $21,595 for the 4-door and $22,095 for the 5-door version. Finally, the Impreza 2.0i Sport Premium starts at $20,295 and is only offered in the 5-door body style. A new Sport Limited model is also available. These prices all reflect MSRP before the $750.00 destination charge.

Changes for this year's Impreza include the all-new 148 horsepower 2.0-liter SUBARU BOXER® engine with projected EPA fuel economy of 27 mpg city and 36 mpg highway. When equipped with the new Lineartronic® CVT transmission, the 2012 Impreza is the most fuel-efficient all-wheel drive car in America. All 2012 Imprezas feature Subaru Symmetrical All-Wheel Drive. The 2012 Impreza will arrive in dealerships November 2011.

Pricing Chart can be found here.

Follow the Subaru of America Facebook page and subaru_usa on Twitter.

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit http://www.michaelhohlsubaru.com/.

SOURCE Subaru of America, Inc.

http://www.michaelhohlsubaru.com/

Subaru Premiers “Gunning for Gold” Short Film in LA

Subaru Premiers “Gunning for Gold” Short Film in LA

Double Podium for Subaru Rally Team USA at 2011 Rally in the 100 Acre Wood

Michael Hohl Subaru

Higgins and Mirra Achieve Double Podium for Subaru Rally Team USA at 2011 Rally in the 100 Acre Wood

Mirra consolidates 2nd overall position in championship

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 Cherry Hill, N.J., 03/02/2011 – Subaru of America, Inc. Subaru Rally Team USA drivers David Higgins and Dave Mirra finished 2^nd and 3^rd, respectively, at the Rally in the 100 Acre Wood this past weekend piloting 2011 Subaru Impreza WRX STI rally cars. His second straight podium finish, Dave Mirra retains 2^nd overall position in the 2011 Rally America National Championship while inching closer to the top points position.  Higgins, in his gravel rally debut for SRT USA, pushed hard for the victory but ultimately came up just 17.7 seconds short of the top podium step.  The Rally in the 100 Acre Wood was round two of the six-round 2011 Rally America National Championship series.

Named after the storybook home of Winnie the Pooh, the 100 Acre Wood Rally is set in the foothills of the Ozark Mountains of Missouri.   Based in and around the town of Salem, the 100 Acre Wood Rally features very high-speeds on smooth and flowing gravel roads that are a favorite of many rally drivers.

The 100 Acre Wood Rally was especially challenging for new SRT USA driver David Higgins.  Higgins previously rallied in the USA (he was the 2002-2003 SCCA ProRally Champion), but never competed at the 100 Acre Wood Rally.  Higgins has not competed on gravel with his new ride, the 2011 Subaru Impreza WRX STI; and would also need to get accustomed to his new co-driver Craig Drew whom he has raced with for only a handful of competitive stage miles.

“The roads were fantastic, just loads of fun but require huge levels commitment as they are so fast,” explained Higgins. “We had lost time on the first day with some handling problems that caused a lack of confidence to push and after we sorted it out I tried maybe a bit too hard to make back that time on the second day and ended up making a few small mistakes.  But we pushed hard through to the end and came away with a very strong points finish and a very good feeling heading to the next gravel event.”  Higgins won five of the events fifteen competitive stages but would fall short of the overall winner Antoine L’Estage by just under 18 seconds.  

Coming off a career best 2^nd Overall finish at last month’s Sno*Drift Rally, Dave Mirra entered the 100 Acre Wood Rally with the mindset of continuing his rally driving development.  “I knew coming into this rally that I wanted to do exactly what I did at Sno*Drift and that was to run my own rally, set my own pace, and really work on listening to the notes,” said Mirra at the podium.  “We didn’t try to get caught up in fighting for the win and taking any risks but were fast enough to hold off the entire rest of the field easily.  I wanted to use this rally to make some progress on my driving and bringing the car home scratch free and on the podium was icing on the cake.”  With his 3^rd place finish Mirra, co-driven by Marshall Clarke, solidifies his 2^nd overall position in the 2011 Rally America National Championship standings while inching closer to the top position.

“Having both of our SRT USA cars finish on the podium at this event is a solid result,” added Subaru motorsports marketing manager James Han.   “Antoine [L’Estage] drove an inspired rally building on his experience from past drives at 100 Acre [Wood Rally].  There were some really positive takeaways from this event.  Our 2011 SRT USA STI rally cars performed great, and David [Higgins] and Dave [Mirra] both banked valuable points for SRT USA towards the championship.”

Subaru Rally Team USA heads to the west coast for the next two Rally America rounds.  First stop, they head to Ocean Shores, Washington for the Olympus Rally (April 3-May 1) then on to Portland, Oregon for the Oregon Trail Rally (May 13-15).

About Subaru Rally Team USA

Subaru Rally Team USA is proudly supported by Subaru of America, Inc., Subaru Tecnica International (STI), Subaru Performance Tuning (SPT), BFGoodrich Tires, RECARO, Vision X, Alpinestars, Motul, Exedy, VP Fuels and Vermont SportsCar. For more information on Subaru Rally Team USA, as well as exclusive photo and video galleries visit subaru.com/rally and for the latest news follow the team on Twitter:twitter.com/srtusa.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States.  All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit www.subaru.com.

About Michael Hohl Subaru.

Michael Hohl Subaru is proud to serve Carson City with quality Subaru vehicles. With models like the Outback, Forester, Impreza, Legacy and Tribeca, we have something for every taste and need. Come visit us at 2910 South Carson St to see our vehicles and take one for a test drive.

If you're looking for a used car in Carson City, we can assist you there as well. Visit our inventory page to see our large collection of pre-owned vehicles.

Michael Hohl Subaru is not just your Carson City Subaru dealership, we also provide a full line of services dedicated to our Nevada customers. From Subaru car repairs

Subaru Reports Nearly 20% Increase in Sales

Michael Hohl Subaru

Subaru of America, Inc. Reports Nearly 20% Increase in Sales

- Impreza leads increase -

CHERRY HILL, N.J., March 1, 2011 /PRNewswire/ -- Subaru of America, Inc. today announced continued record-breaking sales for February, up almost 20% compared to the previous year.  
(Logo:  http://photos.prnewswire.com/prnh/20080325/SUBARULOGO )
February sales records were set by Forester, Impreza, Legacy and Outback. Impreza WRX volume more than doubled compared to the prior year and helped lead the Impreza carline to an impressive 40% increase.  

"This is by far the best start to a year we've ever had," said Timothy M. Colbeck, senior vice president of sales, Subaru of America, Inc. "We have been working to get more units to our dealers, but every time we think they will build some inventory, they increase sales instead.  With the exception of the Cash for Clunkers comparison in August, this is our 12th consecutive record month."

Thomas J. Doll, executive vice president and COO, Subaru of America, Inc. said, "While we are proud of our February results, we are also very excited that our entire organization - from Subaru of America, to our region and zone offices and independent distributors - is committed and poised for the continued growth of our franchise."

About Subaru.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States.  All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit www.subaru.com.

About Michael Hohl Subaru - a Carson City New & Used Subaru Dealership

Michael Hohl Subaru is proud to serve Carson City with quality Subaru vehicles. With models like the Outback, Forester, Impreza, Legacy and Tribeca, we have something for every taste and need. Come visit us at 2910 South Carson St to see our vehicles and take one for a test drive.

If you're looking for a used car in Carson City, we can assist you there as well. Visit our inventory page to see our large collection of pre-owned vehicles.

Michael Hohl Subaru is not just your Carson City Subaru dealership, we also provide a full line of services dedicated to our Nevada customers. From Subaru car repairs performed by expert mechanics, to OEM Subaru auto parts, to car loans, Michael Hohl Subaru is the smart choice for your automotive needs.

Come in and say hi! We're located at 2910 South Carson St or you can give us a call.

Subaru Partners With KICKER for Performance Audio Upgrades

Michael Hohl Subaru in Carson City NV

Subaru Partners With KICKER® for Performance Audio Upgrades

CHERRY HILL, N.J., Feb. 23, 2011 /PRNewswire/ -- Subaru of America, Inc. announced today that it will partner with KICKER Performance Audio, a 30-year industry leader in mobile audio, to supply Subaru customers with original equipment (OE) upgrades for specific models.  The high-performance Subaru audio upgrades made by KICKER are compatible with all 2008-2011 Impreza™ sedans, Impreza WRX™ sedans, 2011 WRX STI™ sedans, and all 2008-2011 Impreza, Impreza WRX and WRX STI 5-door™ vehicles with navigation or non-navigation audio systems.

"KICKER has been providing the industry with quality after-market audio accessories for many years," said Jay Gelletly, Subaru Accessories Marketing Manager. "We are pleased to offer another high quality upgrade for our vehicles that our enthusiasts will enjoy."

The audio system includes a 10-inch powered subwoofer in a molded enclosure made to fit in the trunk or cargo area of the specific model leaving plenty of trunk cargo space available. The subwoofer is powered by an integrated 100-watt, high-efficiency digital amplifier that is tuned to specifically match the size of  the enclosure; resulting in deep, powerful bass from a small space, enhancing overall performance and accuracy system-wide.  The amplifier connects into the existing Subaru audio system using a true plug-and-play wire harness.
The audio upgrade kits are now available through Subaru dealerships. The upgrade kit may either installed at the factory port processing facility, or at the dealership prior to delivery.  

About KICKER/Stillwater Designs
KICKER Performance Audio systems, a division of Stillwater Designs and Audio, Inc.®, are available for the mobile and home audio aftermarket at authorized dealers worldwide, and also through selected Original Equipment Manufacturers. Consumers needing more information on KICKER or Livin' Loud® may call the Consumer Information Line at 1-800-256-5425 or visit the brand Web site at http://www.kicker.com/. Follow KICKER at facebook.com/kickeraudio and twitter.com/kickeraudio.

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States.  All Subaru vehicles are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit http://www.subaru.com/. Or follow us on Facebook at:  facebook.com/subaruofamerica

Subaru Shares $5 Million With Five Charities - Again

Michael Hohl Subaru Reno Carson City NV

Subaru Shares $5 Million With Five Charities - Again

-- New Subaru Owners Generate Nearly $15 Million in Three Years for Nonprofits --

CHERRY HILL, N.J., Feb. 10, 2011 /PRNewswire/ -- Subaru of America, Inc. today announced that with the help of new Subaru owners, the company generated $5 million for charities across the country during its third annual "Share the Love" event.

Subaru is donating $250 for every new Subaru vehicle sold or leased (up to a maximum of $5 million) from November 20, 2010 through January 3, 2011.  Customers who purchased or leased during this time determined how the charitable gifts would be invested by designating one of five nonprofit organizations ranging from animal cruelty prevention to youth mentoring to environmental protection:  

• The American Society for the Prevention of Cruelty to Animals (ASPCA)
• Big Brothers Big Sisters
• Habitat for Humanity
• Meals On Wheels Association of America
• Ocean Conservancy

The Share the Love event has generated nearly $15 million in donations over three years for the company, which celebrated record sales in 2010 and is continuing the trend in 2011.

"We are proud to have once again maximized our budget for the event," said Tim Mahoney, senior vice president and CMO, Subaru of America, Inc.  "We are excited to continue a program that engages our customers in giving back to the community."

About the Charities

About ASPCA

For more than 143 years, the ASPCA has been dedicated to helping animals live better lives, whether it's rescuing animals from abuse, introducing and enforcing more humane legislation, sharing resources with shelters or making advances in veterinary medicine.

About Big Brothers Big Sisters

For more than 100 years, Big Brothers Big Sisters has operated under the belief that inherent in every child is the ability to succeed and thrive in life.  Most children served by Big Brothers Big Sisters are in single-parent and low-income families or households where a parent is incarcerated.  As the nation's largest donor and volunteer supported mentoring network, Big Brothers Big Sisters makes meaningful, monitored matches between adult volunteers ("Bigs") and children ("Littles"), ages 6 through 18, in communities across the country.

About Habitat for Humanity

Habitat for Humanity International is a nonprofit organization that welcomes to its work all people, regardless of religion, race or ethnicity, to build simple, decent, affordable houses in partnership with those who lack adequate shelter.  Since its founding in 1976, Habitat has built or rehabilitated more than 350,000 houses, providing shelter for more than 1.75 million people in nearly 90 countries around the world.

About Meals on Wheels Association of America

Meals On Wheels Association of America (MOWAA) works every day with thousands of local Meals On Wheels programs and hundreds of thousands of volunteers who all share in the mission to end senior hunger. The organization provides the tools and information its programs need to make a difference in the lives of others. It also gives cash grants to local senior meal programs throughout the country to assist in providing meals and other nutrition services.

About Ocean Conservancy

Since 1972, Ocean Conservancy has promoted healthy oceans by informing, inspiring, and empowering people to speak and act on behalf of the ocean. Many people don't know that the ocean is the source of much of the food, water, and oxygen we need to live—it's the life support system for our planet.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of approximately 600 dealers across the United States.  Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards.  All Subaru products are manufactured in zero- landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife Habitat by the National Wildlife Federation. For additional information visit subaru.com.

Subaru to Donate Award-Winning Science Books to Washington D.C. Area Schools

Michael Hohl Subaru Carson City NV

Subaru to Donate Award-Winning Science Books to Washington D.C. Area Schools

Automaker Launches "Subaru Loves Science!" with the American Association for the Advancement of Science

CHERRY HILL, N.J., Feb. 18, 2011 /PRNewswire/ -- Subaru of America, Inc. in partnership with the American Association for the Advancement of Science (AAAS) announced today that it will donate up to 1,250 science books to Washington D.C. area schools.  Subaru will donate one book for each person who submits a form at their booth at the annual meeting of the AAAS being held at the Washington D.C. Convention Center, February 18th – 20th.

"Subaru is proud to once again sponsor the AAAS this year," said Tom Doll, Subaru of America Executive Vice President and COO.  "Assisting science learning in the classroom through top rated educational, yet fun to read literature will help spur the imaginations of future science professionals."  

In their nine-year partnership, Subaru and the AAAS have worked together to provide scholarships as well as opportunities for women in the science fields.  This year the two organizations are also targeting four Washington D.C. area schools that are in critical need of quality science books.  The donated books will come from the Subaru / AAAS Science Book and Film "2011 Excellence in Science Books Awards."  The winning books were chosen for their outstanding science writing and illustration for children and young adults; the AAAS believes that through good science books, students will have a better understanding and appreciation of science.  

Also unveiled today was the 2011 "Subaru Loves Science!" Subaru Forester.  Local area dealerships: Herb Gordon Subaru, of Silver Springs, MD, Fitzgerald Subaru of Kensington, MD, and Fitzgerald Subaru of Gaithersburg, MD will have the "Subaru Loves Science!" Forester on display this spring.  

Any customer who visits the dealerships during the book mobile tour will have the opportunity to commemorate one of the donated books with a personalized bookplate in their name.  The Forester will then be used to deliver the books to the schools.

Washington D.C. area residents are encouraged to attend the free AAAS family science days, sponsored by Subaru, Saturday and Sunday, February 19th and 20th.  The event features fun, hands-on science learning activities, plus a jam-packed "Meet the Scientists" speaker series that is designed especially for middle and high school students. Winning science book authors will be signing copies of their award-winning books at the Subaru display on February 19th and 20th.

More information can be found here: http://www.aaas.org/meetings/2011/program/fsd/

About AAAS

The American Association for the Advancement of Science (AAAS) is the world's largest general scientific society, and publisher of the journal, Science (www.sciencemag.org) as well as Science Translational Medicine and Science Signaling. AAAS was founded in 1848, and serves 262 affiliated societies and academies of science, reaching 10 million individuals. Science has the largest paid circulation of any peer-reviewed general science journal in the world, with an estimated total readership of 1 million. The non-profit AAAS (www.aaas.org) is open to all and fulfills its mission to "advance science and serve society" through initiatives in science policy, international programs, science education and more. For the latest research news, log onto EurekAlert!, www.eurekalert.org, the premier science-news Web site, a service of AAAS.

For more information on AAAS awards, see http://www.aaas.org/aboutaaas/awards/.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States.  All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit www.subaru.com.

About Michael Hohl Subaru in Carson City

New and Used Subaru Dealer in Carson City - Michael Hohl Subaru Near Reno, South Lake Tahoe and Sacramento

Welcome to Michael Hohl Subaru's website, where you can browse our entire inventory of new Subaru vehicles and used cars at our Carson City region dealership. Come visit us to test drive a vehicle, speak to one of our experts, or discuss financing options. You can also call us at our number above. Michael Hohl Subaru provides quality vehicles from Subaru to the Reno, South Lake Tahoe and Sacramento area. Our large selection ensures that we have a vehicle for everyone, no matter what it is you're looking for.

Michael Hohl Subaru in Carson City, NV treats the needs of each individual customer with paramount concern. We know that you have high expectations, and as a car dealer we enjoy the challenge of meeting and exceeding those standards. Allow us to demonstrate our commitment to excellence!

We sell and service new Subaru Imprezas, Subaru Foresters, Subaru Outback, Subaru Legacy and the Subaru Tribeca. Along with our new vehicles, we also sell used  vehicles of every make and model.

While you're visiting our dealership's website, take a look at our inventory of Subaru vehicles, including the new 2010 & 2011 Subaru Outback, Forester, Impreza, Legacy and Tribeca for the Carson City region. Michael Hohl Subaru is a leading provider of new and used Subaru cars to Carson City thanks to our quality automobiles, low prices, and superior sales staff. We encourage you to come and visit us at 2910 South Carson St to view our selection in person, speak to a sales professional or take an Outback, Forester, Impreza, Legacy or Tribeca for a test drive. Call us if you have any questions about a new or used Subaru vehicle that we can answer for you.


Not looking for a new vehicle? Try our large selection of used cars in Carson City and come visit us at Michael Hohl Subaru located at 2910 South Carson St, Carson City, Nevada. We have a vast inventory of pre-owned vehicles that will be sure to satisfy your used car purchasing needs, from used convertibles, sports cars, coupes, sedans, to SUVs, trucks and crossovers. Our sales team will be sure to help locate the perfect vehicle for you.

More About Buying a New or Used Subaru from Michael Hohl Subaru in Carson City

Our experienced sales staff is eager to share its knowledge and enthusiasm with you. We encourage you to browse our online inventory, schedule a test drive and investigate financing options. You can also request more information about a vehicle using our online form or by calling (775) 884-1100.

If you don't see a particular vehicle, click on CarFinder and complete the form. We will gladly inform you when a matching car arrives. If you'd like a see a vehicle in person, click on Dealership: Directions for step-by-step driving instructions to our site, or give us a call. We look forward to serving you!

Do you need financing with your purchase of a new or used Subaru? We can secure a great interest rate on a car loan in Carson City. Our financial experts will cater a car loan or lease to your needs and ensure you get the best deal.


If you need car parts in Carson City for your vehicle, Michael Hohl Subaru is the place to go for manufacturer-approved car parts at competitive prices, backed with exemplary customer service. We have a professional staff on hand to assist you with your needs; whether it is auto parts like batteries and oil filters, or accessories like a bed liner or new car stereo system. We also offer auto repair and service in Carson City. When you need car repair or maintenance, you can't afford to take your vehicle to someone who is not trained in the latest service and diagnostic techniques. We know you don't have the time for that, so our technicians will work to get the repair right the first time you bring it in.


Need help getting to Michael Hohl Subaru? Click here to get directions to our dealership at 2910 South Carson St.